Client : Sleek MedSpa
Copyright © : Sleek, Inc.
Department/Team : Lazarus Chernik as (Chief Creative Officer/Creative Director), Jill Fleekop, Echo Chernik, Rey Hernandez, Will Barret, Mike S., Alissa Harvey, Elvira Amankwa

Mission : Direct national retail Medical Spa (located in 'A' malls) with sophisticated high-fashion presense
Project : • brand design • advertising campaigns (print & radio) • Mall signs • POP/POS displays • billboards • sales kits • media kits • web site • collateral • identity • gift cards • direct mail campaigns • email campaigns
Note : Ongoing.

Client : Channels Magazine (Winning Proposal!!!)
Copyright © : Valkyrie Design Group, Inc.
Design Team : Lazarus Chernik

Mission : New shopping magazine for travellers and 'Snow Birds'.
Project : • logo design • magazine layout template • sales kit • media kit • web site • collateral • identity
Note : Project put on hold by investors.

Client : Confidential - proposal
Copyright © : Logos are Copyright Valkyrie Design Group, Inc. 2004
Referring Agency : BPD Advertising
Design Team : Lazarus Chernik, Echo-X Illustration, Eddy Perez

Mission : Introduce new brand of spa skin care products as "Bold, Sexy and Luxurious!"
Project : • logo design • label designs • magazine ads • point of purchase • product photography
Success : Pending.

Client : USTender, LLC [ www.ustender.com ]
Copyright © : USTender, LLC
Creative Director : Lazarus Chernik
Marketing Team : Haim Dvir, Raphael Avital, Tasso Koken, Ed Pettersen, Eli Harrari
Senior Art Director : Lazarus Chernik
Design Team : Ana Petricic, Enrique Pinas, Jose Alcayaga, Chris Bacoulis, AGT/Seven Interactive

Mission : Manage brand for pat. pend. mail-order auction. Hydra marketing team. Strict guidelines.
Project : • catalog • web site • multimedia presentations • newspaper ads • banner ads • direct email marketing ads • direct mail advertising • sales fliers • collateral • premiums • document templates • indoor and outdoor signage • and more
Success : Met all objectives assigned by marketing team.

Client : Nutraceutical Sciences Institute, Inc.
Copyright © : Nutraceutical Sciences Institute, Inc.

Design Firm : Valkyrie Design Group, Inc.
Design Team : Lazarus Chernik

Project : • product catalog • package design • price list design • identity update • sales sheets • spot illustration

Client : Pfizer - proposal.
Copyright © : Lazarus Chernik
Art Director: Lazarus Chernik
Copy: Lazarus Chernik

Mission : New logo and ad campaign for KFC for men's magazines (e.g., Maxim, Vibe, etc.)
Project : • new logo • campaign pitch with legs across all media

Client : Aqua Logic Watersports
Copyright © : Aqua Logic Watersports

Design Firm : Valkyrie Design Group, Inc.
Creative Director : Lazarus Chernik
Copy: Lazarus Chernik

Mission : New identity campaign for regional retailer of watersports equipment and apparel.
Media : • Radio • Magazine (color) • Tabloid (color) • Choice market publications

Client : Confidential
Copyright © : Valkyrie Design Group, Inc. (transfer pending)

Design Firm : Valkyrie Design Group, Inc.
Design Team : Lazarus Chernik

Project : • logo design • package design • magazine advertising • web design

Client : Garden Botanika - proposal
Copyright © : Hot Hand Design

Design Firm : Hot Hand Design
Creative Director : Lazarus Chernik
Designer : Lazarus Chernik
Illustrator : Heather McKinney

Mission : Introduce new product and promote website
Project : • package redesign • magazine ad • POP presentation • posters • outdoor signage

Client : VitaCost, Inc.
Copyright © : VitaCost, Inc.

Design Firm : Valkyrie Design Group, Inc.
Design Team : Lazarus Chernik

Project : • logo design • package design • label design

Client : Mustang Ranch (Licensed Merchandise)
Copyright © : Mustang Ranch
Design Team : Lazarus Chernik, Echo-X Illustration

Mission : Introduce new brand of spa skin care products as "Bold, Sexy and Luxurious!"
Project : • logo designs • sales kit • products • web site

Client : Dura-Ware Co. of America, Inc.
Copyright © : Carlisle FoodService Products
Creative Director : Lazarus Chernik
Marketing Director : David Wasserman
Design Team : Lazarus Chernik and various freelance

Mission : Redefine aging corporate identity to meet new millenium.
Project : • logo designs • package designs • label designs • magazine ads • catalogs • point of purchase
• trade shows • brochures • sales fliers • collateral • product photography • premium designs • and more
Success : Improved brand increased company gross from $9.1 million in 1997 to $12.2 million in 1998.